Money, Money, Money: 6 High-Paying Jobs for 2015

Posted by Alison Strickland on Mon, Jan 26, 2015 @ 06:00 AM

Want to make six figures this year? Consider one of these high-paying careers.

According to a press release we issued with our sister division, Robert Half Technology, employers are paying up for certain specialties. In fact, creative professionals with the right skills can expect to see their starting salaries increase by as much as 6.8 percent.

Topics: Infographic, Salary Trends, Industry Trends

8 Career Development Tips to Help You Keep Ahead of the Curve

Posted by Steve Taylor on Tue, Jan 20, 2015 @ 06:00 AM

In the creative industry, everything can change in the blink of an eye – or the click of a mouse. So, how do you ensure your skills keep up with the latest technologies, trends and standards? That's the million-dollar question.

I've been traveling across the United States for 14 months, offering my services to agencies as a freelance copywriter as part of my project, The Great Agency Adventure. As the journey comes to a close, I'd like to share some of the most crucial pieces of career advice I've gathered along the way.

Topics: Career Advice, Skills Development, Networking, The Great Agency Adventure

Disney Creative Director Will Gay: How to Sell Your Ideas

Posted by Michelle Taute on Mon, Jan 19, 2015 @ 06:00 AM

You can't be truly innovative if no one signs off on your biggest ideas. As part of our Creative Team of the Future project, Disney creative director Will Gay shares some tips and insights on how to sell your ideas and win over decision makers.

It might take countless hours of brainstorming and problem solving to arrive at just the right idea for a creative project. But don't forget the other half of your job: pitching those big ideas to your boss or client.

"Selling your idea could be 40 or 50 percent of the whole thing," says Will Gay, creative director at Disney's Yellow Shoes Creative Group. "If you don't sell the idea, you never get the chance to create that beautiful thing or tell that great story."

Topics: Creative Team of the Future, Career Advice, Skills Development

5 Digital Advertising Trends for 2015 to Keep on Your Radar

Posted by Monica Nakamine on Thu, Jan 15, 2015 @ 06:00 AM

2015. Can you believe it's here? It's hard to think that only 10 years ago, "digital advertising" wasn't really a thing. We called it "online advertising" back then, when trends like keywords and display and banner ads were just gaining steam.

While these forms of advertising may still be effective today, "online advertising" has expanded to include an array of new strategies. And 2015 might be the year when some hit their stride.

Topics: Marketing, Industry Trends

Retain, Respond or Move On: How to Hold on to Your Key Players

Posted by The Creative Group on Tue, Jan 13, 2015 @ 06:00 AM

How do you keep your star employees from flying the coop? Attend this free webinar to find out.

As the job market for creative talent picks up, employees may be more apt to explore their options, making retention a key concern for managers. How can you ensure your key players stick around and stay engaged?

Topics: Events, Retention, In-house, Team Building, Management

Underperforming Employees: Are You Part of the Problem?

Posted by The Creative Group on Mon, Jan 12, 2015 @ 06:00 AM

If you find team members slipping up at work, it helps to ask yourself certain questions before confronting them about their lackluster performance.

One of a manager's toughest tasks is to tell an employee that his or her performance is below expectations. However, acknowledging the role you play in this person's success is crucial to setting the stage for constructive discourse  and for motivating the employee to excel in the future.

Before you sit down with underperforming employees for a discussion, it's wise to look carefully at your own actions as a manager, and how you might have contributed to their lackluster performance.

Moolah Palooza: On Tour in Seattle

Posted by Monica Nakamine on Thu, Jan 8, 2015 @ 06:00 AM

Who's ready to rock?! Moolah Palooza – TCG's 2015 Salary Guide – is your exclusive backstage pass to current hiring and compensation trends in the creative field. 

Whether you're looking for your next gig or you're in search of talent that will bring down the house, we're on tour to explore the job opportunities and earning potential for the hottest creative roles in cities across North America.

This week, we're exploring the most in-demand creative jobs in Seattle.

Topics: Advice Booklet/Guide, Job Search, Salary Trends, Hiring, Industry Trends

Lessons in Creative Leadership: Q&A with Tether's Stanley Hainsworth

Posted by Emily Potts on Tue, Jan 6, 2015 @ 06:00 AM

Some people think that to be a successful creative business leader you need a killer instinct or take-all mentality. But Stanley Hainsworth, founder and chief creative officer of Tether, says true leadership requires generosity, compassion and a willingness to let others lead.

Stanley Hainsworth may be the most eccentric person I know, but he is also humble and kind, which may be the key to his success. I've witnessed the hoopla at industry conferences after he presents to the crowd. Creative professionals flock to him to ask questions, get advice, or just be near him (and his hair). Hainsworth exudes a certain je ne sais quoi and he takes time with everyone who approaches him, intently listening to their questions and offering guidance, all with a smile on his face.

Topics: Creativity, Career Q&A, Leadership, Buzz Break, Management

A Postcard is Worth a Thousand Reports: Design Inspiration From the National Parks Conservation Association

Posted by Michelle Taute on Mon, Jan 5, 2015 @ 06:00 AM

Need a little design inspiration? The National Parks Conservation Association took us inside their "Telling America's Stories" campaign. Instead of reports or fact sheets, they told a compelling story with gorgeous postcards.

Many nonprofits release report after report filled with pages of dense text, but at the National Parks Conservation Association (NPCA), the four-person creative team is always looking for more compelling ways to tell a story. Case in point: The "Telling America's Stories" campaign.

Topics: Creative Team of the Future, Creativity, Eye Candy, Design

Career Planning: Start 2015 on the Right Track

Posted by Kellie Shadle on Fri, Jan 2, 2015 @ 06:00 AM

The New Year is here which means it's an ideal time to think about your career plans for 2015. Mapping out your goals and creating specific action items will help set you on the right track. Here's how.

How do you see your career taking shape in the coming year? Do you envision yourself in the same or a completely different role? Will you work full-time or freelance? What are your salary goals? What skills do you want to master?

Thoughtful career planning requires focus and if you're like many busy creative professionals, you haven't had the time to give it much thought. However, with a whole new year ahead of us, now is an opportune time to map out your career goals for 2015. Here are a few tips to get you started.

Topics: Career Advice, Skills Development, Job Search