Most people have experienced the horror of realizing they forgot it's a colleague's birthday or a loved one's special occasion. This handy (and humorous) new book offers a solution.
It's your manager's birthday. You arrive at work and realize you forgot to grab a card on the way in. Do you:
A. Write a quick greeting on a sticky note.
B. Pretend you had no idea and apologize.
C. Calmly take a book from your drawer and tear out a ready-to-fold card.
If you answered C, then you are probably one of the first to own OMG! I Forgot the Card!: Last-Minute Greeting Cards for Every Occasion.
From one creative resume to the next, Joe Recruiter always comes across the same blurb: "I am an effective team player." He thinks (and yawns), "Big deal. Who isn't?" But you swear, you really are an effective team player! Well, of course you are. But using the same tired terms on your resume as every other candidate does you no good.
Hiring managers and recruiters, like Joe, review dozens, if not hundreds, of resumes from creatives every day. They're reading the same words over and over (and over) to the point where each resume blurs into the next. But changing up a few key terms can help your document stand out.
What's it like working as a recruiter for The Creative Group or with TCG as a freelancer or hiring manager? Why are our staffing and recruiting professionals in the best position to help you find a job or creative talent?
To answer these questions and more, we bring you The Recruiter Files, a series profiling TCG team members. Our hope is that you'll better understand who we are, what we do, why we do it and how we can be a career or hiring resource to you.
The Recruiter Files
Here's some good news for those looking to land a creative job: Recent research by The Creative Group found that hiring in the industry is on an upswing.
Twelve percent of advertising and marketing executives surveyed plan to add new positions before the end of the year, while 73 percent anticipate maintaining current staff levels. Twelve percent said they don't plan to fill open roles, down from 22 percent in the first six months of the year.
Tech reaches far beyond web design. Dan Kirby, CEO of Techdept, told us why it's essential for creative and marketing teams to collaborate with IT.
There's probably no one better suited to talk about the intersection of creativity and technology than Dan Kirby, CEO of Techdept. The marriage of these two skill sets has driven his company from the start: Kirby originally studied art and history, and his business partner trained as an engineer.
Creative Team of the Future,
Digital job seekers are in an exciting industry where roles and rules are constantly changing. Here's some professional advice on how to stand out and get the job.
The demand for digital talent is strong and opportunities are abundant for those with the right skills. Agencies, in particular, are in hot pursuit of digital talent, according to TCG's latest research.
Right now, employers are looking for UX designers, mobile designers, front-end web developers and content strategists. Web designers with HTML/CSS and responsive design skills are also highly sought. In addition, companies seek individuals who have experience in website design, app development and user experience strategies.
Have a hole in your portfolio? A skill you need to polish? As a freelancer or solopreneur, you must commit to refining your craft. Here's how one creative did it.
When a fellow creative professional recently shared on Facebook that she was taking a day off to kick her own butt and work on her creative skills, I was intrigued. Gina Weathersby is an artist and professional photographer. While we don't share a discipline, we do share an interest in boosting our respective skills. I was curious about her idea of making time to perfect her creative abilities, and it seemed a worthwhile endeavor for any industry pro. So I invited Weathersby out for coffee to pick her brain.
Here's the inspiring story of how one dad turned his love of design and his kids' enthusiasm for creativity into a family business.
For 14 years, digital designer Jon Alexander successfully freelanced from his home in Madeira, Ohio, allowing him to work in close quarters with his young daughters, Kalley (7) and Corbett (8). But in 2012, Jon got a full-time job offer he couldn't pass up.
Design annuals are full of cool and sexy gig posters for bands. How can creatives land these awesome assignments? And can you turn them into a legitimate revenue stream? We went to gig poster guru John Foster to find out.
Designer John Foster (self-portrait at right) devotes much of his time to music-industry projects, including gig posters. But he's also seen piles of the best (and worst) music art from around the globe while working on a series of books about indie posters and screen printing. In this interview, Foster, principal of Bad People Good Things, shares his insights about breaking into the business and how to design gig posters that rock.
What's keeping you from reaching your creative potential? You might not even be aware – but recognizing your biggest hurdles is half the battle.
In our most recent TCG Buzz Break webinar, "Overcome: Eight Creativity Battles You Fight Every Day," Stefan Mumaw, an author and creative director at Callahan Creek, discussed the most common obstacles that block creativity and techniques on how to overcome them. Take his sage advice and you'll be back on your path to creative brilliance in no time.